Cambridge | Working Pattern: Full-time, in-person (4-day week, Monday to Thursday)
WeBuyVintage is looking for an Offline Marketing Coordinator to take ownership of our offline and traditional marketing channels as we scale one of the UK’s fastest-growing re-commerce brands.
This is a hands-on role for someone with a traditional marketing mindset who understands the power of offline channels done well. We believe door drops, print, local media, radio and community-led marketing will be core drivers of our growth as we scale to the next level. We’re looking for someone who knows how to make these channels work harder through constant testing, optimisation and smart execution.
Who We Are
WeBuyVintage is the UK’s largest face-to-face buyer of jewellery, antiques and other collectibles. We run more roadshows/valuation days than any other UK company - over 250 events every month, as well as operating a nationwide home visit service. Our business continues to expand its in-person only operation which brings trusted experts face-to-face with the public all around the UK.
In under three years, we’ve grown from a pub-table idea into a profitable £25m+ turnover business, and we’re on a mission to make WeBuyVintage the number 1 way to safely sell your valuables in the UK.
The Role
As our Offline Marketing Coordinator, you’ll be responsible for planning, coordinating and improving all offline marketing activity.
You’ll apply direct response principles to offline channels, focusing on detail (testing headlines, layouts, formats and messaging to drive real-world results). You’ll work closely with our graphic designer to continually improve printed materials, particularly door drops, through small but consistent optimisations.
You’ll also manage relationships with printers, media partners, radio stations and local publications, ensuring we’re present in the right places at the right time. Over time, there will be scope to support larger offline campaigns, including regional media, OOH and TV.
Key Responsibilities
- Owning and coordinating all offline marketing activity, including door drops, local print and magazines, radio advertising, and other offline opportunities.
- Applying direct response principles to offline marketing.
- Managing print schedules, distribution timelines and supplier relationships.
- Sourcing and evaluating new offline opportunities in local communities.
- Ensuring offline activity aligns with wider brand and campaign messaging.
- Supporting the Head of Marketing with offline strategy as the business scales.
- Supporting trials of out-of-home (OOH) advertising and future regional channels.
- Monitoring performance and tracking response & attendance against creative changes, feeding insights back into planning.
What We’re Looking For
- Experience in traditional and direct-response marketing.
- Strong understanding of how offline marketing drives real-world action.
- Experience working with radio and/or broadcast media.
- Comfortable working with print, distribution and media suppliers.
- An eye for detail and a mindset focused on continuous improvement.
- Experience working closely with designers to refine and optimise creative.
- Organised, methodical and reliable.
- Commercially minded and results-focused.
- Comfortable taking ownership and seeing work through end to end.
- Experience working with older audiences (50+).
What We Offer
- Competitive salary
- 4-day working week
- The chance to shape and evolve the offline marketing engine of a national brand.
- Collaborative, friendly team who care about the people they work with.
How to Apply
Please send us your CV and a short note about why you’d be a great fit. Please note that due to the volume of applicants, we are unfortunately unable to respond to every application.